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November 29, 2013

Best BuyStaff Writer

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Finals To Be Held at World Famous AT&T Stadium in Dallas

RICHFIELD, Minn. – Nov. 27, 2013 – To mark the arrival of the new PlayStation® 4 and Xbox One gaming systems in stores, Best Buy is kicking off an exclusive gaming tournament in eight top markets starting Monday, Dec. 2. Best Buy’s ULTIMATE GAMERS SHOWDOWN tournament will give gaming and sports fans around the U.S. an opportunity to try the next generation gaming systems and put their Madden NFL 25® skills to the test in select Best Buy stores. The tournament series will culminate with an event at the world famous AT&T Stadium in Dallas on Monday, Dec. 16. Best Buy will deliver the ultimate gaming experience for the winners in each market who will come together and go head-to-head on the world’s largest high-definition screen.

ULTIMATE GAMERS SHOWDOWN contestants will be competing on the new PlayStation® 4 gaming systems. Registration for in-store tournament events will be on a first-come, first-served basis, and stores will only accept 64 registrations in person on the day of each event. Winners in each market will receive a Best Buy gift card of $1,000 and a trip for two (2) to Dallas to compete in the finals. During the events, customers can stop by to cheer on their friends, witness play-by-play commentary by professional shout casters, meet pro gamers and other special guests. They also can enter for a chance to win Best Buy gift cards plus additional prizes including the hottest new games and consoles. Best Buy will host the ULTIMATE GAMERS SHOWDOWN finals at a private event at AT&T Stadium in Dallas, which will feature professional shout casters, celebrities and gamers. The grand prize winner will receive a $1,500 Best Buy gift card.

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Best Buy’s ULTIMATE GAMERS SHOWDOWN tournament schedule is as follows:

Monday, Dec. 2:

New York – Union Square store (5-10 p.m.)

San Francisco – 13th & Harrison store (5-10 p.m.)

Wednesday, Dec. 4:

Boston – Braintree store (5-10 p.m.)

Los Angeles – West LA store (5-10 p.m.)

Tuesday, Dec. 10:

Detroit – Novi store (5-10 p.m.)

Chicago – North Avenue store (5-10 p.m.)

Thursday, Dec. 12:

Minneapolis – Richfield store (5-10 p.m.)

Atlanta – Alpharetta store (5-10 p.m.)

Monday, Dec. 16:

Dallas – AT&T Stadium (Finals – Private Event/Invitation Only)

“There hasn’t been a new console launch in seven years, and suddenly we have two at once, so this is an exciting time for gaming fans,” says Chris Koller, Best Buy’s Vice President of Entertainment. “Given Best Buy’s vast selection of consoles, games and accessories, we thought we’d challenge our customers to bring their best gaming skills to our stores and give them a shot at the ultimate gaming experience.”

For more information on Best Buy’s ULTIMATE GAMERS SHOWDOWN competition, including more details about how to participate, please go to www.ultimategamersshowdown.com.

Press Contact:
press@bestbuy.com

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